add version-strings into the module

The version string is in the module as __version__ available.
In the doc the version will be automatically parsed. The version comes
from the installed module if on read the docs or directly from
setuptools_scm if you are working locally.
The CLI will issue the version string if you call it with the option
'version'. The CLI does not accept commands like '--version', since this
would not be conform with the rest of the interface (and argparse).

The configuration for loading the version-string is adapted from
pimutils/vdirsyncer. It autogenerates a version string setuptools_scm at
install-time and then adds it to the __version__ member in __init__.py

I adapted the GitHub-template with a fitting comment and bumped the
changelog.

closes #141

.gitignore

@@ -17,6 +17,7 @@ temp
 build/
 dist/
 .coverage
+src/escpos/version.py
 
 # testing temporary directories
 test/test-cli-output/